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A.M. 38 years old, entrepreneur based in Dubai

His previous cars: Mercedes G63, Range Rover SVR.
Objective: Buying his first true supercar.

Challenge:
A.M. wanted to purchase his first supercar but was overwhelmed by dealer pitches, influencer content, and contradictory advice from friends. He was choosing between Ferrari F8, McLaren 720S, and Lamborghini Huracan EVO. His biggest concerns were depreciation, reliability, service costs, and which car would truly fit his driving style.

My Process:
Conducted detailed interview on driving habits, intended usage (mostly weekend driving + occasional track days), and long-term plans.
Ran 5-year total cost of ownership models for all 3 cars.
Provided resale market analysis for Dubai and GCC market.
Arranged 3 private test drives with dealer partners.
Consulted with independent mechanics for service & reliability inputs.
Identified that McLaren 720S posed higher long-term maintenance risks vs Ferrari F8 or Huracan EVO.
Negotiated with Ferrari dealer to secure an F8 Tributo allocation with custom configuration avoiding resale-killing options.
Reviewed and negotiated full service package, warranty extension, and finance terms.

Outcome:
A.M. purchased a 2023 Ferrari F8 Tributo in Rosso Fuoco with tailored options, secured under market value with full 7-year service package. The car perfectly fits his driving style, has strong residual value protection, and provides maximum long-term flexibility.

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